Collaborative Post¦ While fashion trends may change, one thing remains constant: people will always care about their appearance and will look to fashion brands for inspiration to look their best.
In light of this, setting up a fashion startup in 2025 is as exciting as ever, but there are definitely some parts of the process that you’ll need to be aware of, especially when it comes to buying your stock in bulk.
From scaling up slowly to storing things in the right conditions, here are our top bits of advice for all fashion startups in the coming year.
Don’t start too big
One of the main things to take note of when starting a fashion startup in 2025 is just how quickly trends come and go. Even if your niche is huge at the moment, how sustainable it will be can be very hard to predict.
As a result, it’s wise to start small, making a tentative entrance rather than going all in. Don’t order too much of a single design or style, and leave yourself room to pivot when trends inevitably do change.
Build a versatile brand
On that same note, it’s important that you build a brand that’s capable of pivoting and adapting to the times. Don’t latch onto a single style or trend that may not be here in one or two years’ time; instead, try to build on an idea or ethos that has a timeless quality, whatever that might be.
How well you manage this could determine how successful your brand is in the future. It requires some abstract thinking, and taking a step back from the less permanent parts of your brand image.
You can still absolutely include contemporary styles in your marketing and your bulk purchases, just don’t attach them to the very core of your brand.
Find a good supplier
One of the most important parts of ordering in bulk is finding the right supplier. Companies like Screen Textiles specialise in selling large orders at a low price, for all kinds of clients from fashion brands to rock bands.
Find a supplier with a versatile range that will be able to meet your changing needs. You want somewhere that’s reliable, supplies high-quality goods, and is easy to communicate with.
Store your items just right
Lastly, you don’t want to spend thousands on your pieces just to have them rot in some damp, mouldy store room. Before you put in a big order with your supplier, you need to be sure that you have an appropriate place to keep your items over the relevant timeframe.
Whether that’s in a rented warehouse or in the back of your shop, take the time to get it just right, so that you can avoid wasting heaps of effort and money.
Buying in bulk is a bit of an art, and it’ll take some time to perfect it. By starting small, you can test out the different factors listed above, getting things just right for your fashion startup as the months and years go by.
Cover photo by Alyssa Strohmann on Unsplash